Social Sustainable Coffee
Roasted with care, brewed with purpose – sustainable coffee for a brighter future.
Coffee has a long and rich history in Indonesia, dating back to the early 18th century when the Dutch East India Company first introduced coffee to the country. Java in particular is known for producing high-quality Arabica and Robusta beans, which are prized for their unique flavors and aromas. The local third wave coffee movement, which emphasizes the quality and craftsmanship of coffee, has been gaining popularity in recent years. This movement has led to a growing number of specialty coffee shops and roasters, many of which are run by young people who are passionate about coffee.
One of the impacts of this movement is that it has provided young people with new opportunities for entrepreneurship and creative expression. By opening their own coffee shops or working as baristas, young people are able to showcase their skills and creativity while also contributing to the growth of the specialty coffee industry in Indonesia. Moreover, the third wave coffee movement has helped to raise awareness about the importance of sustainable and ethical coffee production. Many third wave coffee shops and roasters in Indonesia source their beans directly from small-scale farmers and pay them fair prices, which helps to support local communities and promote environmentally friendly practices.
At Yabbiekayu Restaurant, we take great care to source our coffee from environmentally and socially conscious suppliers, like Mas Kris at @psl.kofienti, who work directly with local farmers to produce coffee beans that are grown naturally without synthetic fertilizers. This not only ensures that our coffee is good for the environment, but also provides significant economic benefits to the growers, like the farmers in Babadan village who have been able to earn additional income from selling coffee beans since they started growing them in 2012.
Prior to that year, the primary means of supporting themselves in the village was through cultivating vegetables. However, in the aftermath of the 2010 Merapi Eruption, the community was significantly impacted, prompting the implementation of a reforestation initiative which included the introduction of coffee seedlings. It wasn’t until then that they began growing coffee.
By offering a wide variety of coffee drinks, including traditional Kopi Tubruk, which is a popular coffee style in Java, we hope to honor the rich history and cultural significance of coffee in this region. And with our new House Blend made from beans sourced directly from several plantations in Java, we aim to provide our customers with a delicious and socially responsible coffee experience.